Digital outdoor media leader QMS today announced the appointment of Hannah Pritchard as NSW Sales Director – Agency, effective 11 May 2026.
Reporting to QMS Chief Revenue Officer Alex Kerley, Hannah will be responsible for leading QMS’ agency sales function in New South Wales, working closely with the broader national sales and customer teams to further strengthen the company’s agency partnerships and market presence across Sydney agencies.
Hannah joins QMS with more than 18 years’ experience across Out of Home, cinema and TV, having worked extensively across all major agency holding groups as well as the independent and direct markets in NSW. She brings deep knowledge of the Sydney media landscape and a strong reputation for building high‑performing teams through collaboration and a commitment to individual and collective development.
Most recently, Hannah was NSW/QLD Sales Director at JOLT. Prior to that, she held the role of NSW Sales Agency Director at oOh!media, where she led agency relationships across the state.
QMS Chief Revenue Officer Alex Kerley said Hannah’s appointment reflects QMS’ continued investment in strengthening its sales leadership in key markets.
"Hannah is a highly respected sales leader with extensive experience across multiple media channels and a deep understanding of the NSW agency landscape."
- Alex Kerley, Chief Revenue Officer - QMS
“She brings outstanding relationships, strong commercial acumen and a genuine passion for team leadership. This is a fantastic appointment for our NSW agency team and for the QMS business as we continue to build momentum in market.”
Hannah said she was excited to be joining QMS at a time of strong growth and innovation.
"I’ve long admired QMS for their commitment to delivering premium Digital Out of Home solutions, their creativity and focus on delivering market leading customer service.”
- Hannah Pritchard, NSW Agency Sales Director - QMS
“I’m looking forward to working with the NSW team and our agency partners to drive meaningful outcomes for clients and help shape the next phase of growth for the business.”
As part of QMS ONE – a shift to a new all of product encompassing national sales structure, QMS have also made several new appointments and promotions effective immediately. Melissa Fakiye has been promoted to Group Business Director in Sydney, while Max Hope returns to QMS Sydney as Senior Account Manager following 12 months with Spotify.
In addition, Melbourne based Eliza Meyer has been appointed to the newly created role of Product Sales Director, City of Sydney, with responsibility spanning Victoria and Queensland.
QMS ONE has been implemented to make communication and implementation more effective, enabling advertisers to work with a dedicated QMS representative, with responsibility across all products. These appointments further strengthen the sales team’s capability to service customers across all key markets.