QMS continues to invest in global first research to better understand audiences, behaviour and how out-of-home drives real results in today’s world, with leading neuro science experts Neuro-Insight.
Go Large, Go Digital – Be Memorable
To demonstrate the strength of our digital outdoor (DOOH) assets, we commissioned a Neuro-Insight study to uncover the true impact of DOOH on audiences and what that means for the brands using the platform.
Neuro Measures Real Responses
“There is a definite shift in the market – with more and more advertisers seeking to invest their media dollars in channels that out-perform on impact and effectiveness.”
— Peter Pynta, CEO, Neuro Insights